Scaling Gratitude Across the Business

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AdRoll is an ecommerce marketing platform that allows brands and their marketing professionals to create display ad campaigns that place ads on websites across the Internet.

Industry:

Digital Marketing

Company Size:

501 - 1,000 Employees

Website:

www.adroll.com 

Joined Thnks:

March 2018

Thnks Solutions:

Sales

Marketing

Photo of Aly Kline Mcgue

Aly Kline Mcgue

Thnks has been an invaluable addition to our tech stack. Not only do our clients, prospects and internal teams love it, but we can quantify the true impact that gratitude is having on our business.

Use Cases

Mentor Teal

Solidify relationships with current customer base to drive retention

Target Teal

Increase the conversion rate of outreach to book more new business sales meetings

Progress Teal

Cross & upsell existing clients to increase customer lifetime value

Scaling Gratitude Across The Business

AdRoll understood the power that gratitude provides in a business setting. However, with over 37,000 customers and counting, AdRoll needed a way to empower their sales team of over 100-strong to use gratitude to drive business results.

By partnering with Thnks, each sales representative and account manager can send personalized gestures of appreciation to their prospects and clients, while allowing management to control budgets and report on the true business impact.

The simplicity of the platform allowed AdRoll to avoid the headaches of inventory, address verification, and lengthy trainings, to quickly and effectively roll out a scaled gratitude solution.

After Partnering with Thnks:

 

8.1X

ROI on New Business Sales

62%

Increase in New Business Deal Value

 

13.9X

ROI on Upsell Opportunities