Summer is officially here! The sun is out, and so are the “Out of Office” emails. One by one, they flood your inbox, slowing down business. Although your clients AND potential clients may be “Out of Office,” this doesn’t mean your business has to suffer. Here is how we recommend staying top of mind even when your clients are jet-setting off on their summer travels. Send them a THNKS and let them know you are thinking of them all the time, not just when you need their business.
The perfect summer drink to keep your client hydrated wherever they might be heading! These two grande iced teas will keep them and their travel companion feeling refreshed and energized.
Suggested message: “I hope you and your wife have a great trip! Stay cool and enjoy the sun.”
Your client will have no com-planes with this boozy travel kit. Don’t forget to schedule a proper drink with them after their trip!
Suggested message: “Enjoy your vacation! Let’s grab a drink when you are back in town.”
Keep your client relaxing on Cloud 9 with this cozy travel kit. Perfect for all travels, especially when they have a long flight ahead!
Suggested message: “I know your flight to Australia is going to be a long one. Thought you could use this! Look forward to hearing all about your trip.”
Has your lead gone radio silent this summer? Send them an Uber ride to or from the airport. You bet you’ll get a response back!
Suggested message: “Safe travels! Enjoy a ride to the airport on me. Let’s chat when you are back in the office.”
Some clients are really one in a melon! Keep them floating through your sales funnel even during the quiet summer months.
Suggested message: “I hear you’re going to have sunny skies all week in Miami. Enjoy the beach!”
Keep your prospect hydrated and refreshed wherever their travels might take them. Whether the YETI sits in their cupholder on a road trip or in first-class heading to Paris, your prospect will be thinking of you with every sip they take. Not to mention all the times they use it after that!
Suggested message: “Have a safe trip! Thought you would enjoy a travel mug to keep your coffee hot. Let me know when you are back so we can finally get a time on the calendar!”
Wine flies when your clients are having fun! Make sure they have YOU to thank for that fun. Send them a bottle of Bonavita Terre Siciliane Rosato to make their summer rooftop nights a little more special.
Suggested message: “Have a great Friday night! You deserve the break. Thank you for all your hard work pushing the deal through this week.”
Everyone loves a game of cornhole on the beach. Send your client traveling with their family a cornhole set for some family fun on the beach. They’ll be honored you not only thought of them but their family too!
Suggested message: “Have a blast at the beach! Thought your family might enjoy a fun beach game – it’s one of my kid’s favorites!”
“I’ll bring the steaks!” Surprise your client with steaks for their summer cookout. They’ll be thankful all weekend long and have a full and grateful stomach. Pair it with the Weber Go-Anywhere Charcoal Grill for an added flare.
Suggested message: “Enjoy your summer cookout! Here are some steaks to get you started. Let’s grab a Steak dinner when you’re back in the office.”
No matter what you send, make sure to send it with gratitude. For more suggestions, reach out to our Thnks gift concierge.
The interview process can be a stressful one. The prep. The nerves. The waiting. One of the best ways to make it a little less stressful is to know that you’ve done all you can to stand out and impress your potential employer. That’s where follow up comes in.
Why Follow Up?
Many people worry that following up after an interview will make them seem “desperate” or “pushy”, but in reality a follow up is a way to show that you are determined and proactive about your career, as well as thoughtful. While you may be worrying about the etiquette of sending or not sending that follow up email, your potential employer may be be actively looking to see who does and does not follow up. Many employers can even consider the lack of a follow up to be a sign that you are disinterested, so if you want the job, you’ve got to make it known. Be your own PR person, put your best foot forward, and follow up!
Ways To Follow Up
There are several different ways you can go about following up after an interview. You may decide to email, call, send a letter, or give a thank you gift. Plan ahead and make sure you ask for a business card before you leave, that way you will know how your potential employer can be contacted, and perhaps how they would prefer to be contacted, depending on what information the card provides.
Follow Up Email
A quick email to thank your interviewer for having you, reminding them of why you are a great pick for the job, and asking any questions you may have forgotten to ask is a great way to follow up after an interview. The speed of an email also makes it ideal because you aren’t letting too much time pass after you’ve spoken.
Follow Up Call
A call can be an effective and personal follow up, especially if this is not your first interview. Be sure that in a follow up call you taken time to think about what you would like to say. If you are worried about misspeaking jot down some notes to keep on hand while you make the call. That way you can check in and make sure you are staying on point.
Follow Up Letter
Because a letter will take a bit to arrive, they are best saved for following up down the line. Sometimes developing a working relationship takes time, and that’s when a letter follow up works best. A follow up by mail can also be a great way to keep those you’ve met up to date with what new projects you are working on.
Follow Up Gifts
While something extravagant can make it seem like you are trying to buy a job, or something inconvenient (like a plant) can be annoying, a small, easy to accept gift can be a great way to make your follow up stand out. Keep it simple. Think of how you would feel in the position of the person who interviewed you. Try something convenient and thoughtful, like our Thnks-A-Latte gift! A Venti cafe latte with a double chocolate chunk brownie is a delicious way to say thank you for your time, and include a quick personalized note to make yourself stand out. Plus with Thnks, if a company has a policy about accepting gifts or they feel uncomfortable doing so, anyone on the receiving end of a Thnks gift can opt to donate the value of their gift to any charitable cause they choose.
Check out “Thnks a Latte” here!
Follow Up Do’s
Continue the Conversation
Try to match the tone of your interview in the tone of your follow up. If you had a somewhat familiar and casual conversation, don’t respond with an overly formal follow up email. On the other hand, if you felt your interview was particularly serious and to the point, a follow up shouldn’t be used as a chance to suddenly get chummy. You are following up in order to continue the conversation, not change it.
It may sound like a no-brainer, but you’ve got to proof read! The last thing you want to do is hit send and miss any easy mistake that might undermine all your hard work. Run spell check, read it over a few times. It can also be helpful to send a draft to someone whose option you trust to get feedback.
If You Don’t Know, Ask!
Following up after an interview is also a great opportunity to ask any questions you may have forgotten to ask to thought of since the interview ended. During a phone interview it’s helpful to keep notes as you speak, that way you can draw from those specifics when you go to follow up.
Follow Up Don’ts
Steer clear of apologies, even if you feel you messed up during your initial interview. The point of the follow up is to highlight your qualifications and interest, not remind them of something you regret saying that for all you know they may have already forgotten about. Play the odds that their memory of you is already a positive one. No matter how the interview itself went, a follow up is an opportunity to leave a quick, positive impression.
Don’t make the mistake of waiting too long. Make sure to follow up within the first 24 hours after an interview so that you are fresh in their minds. Think of follow ups as a polite and professional version of popping your head back in the door and saying “Remember me?”.
Keep it Quick
Don’t write a book in your follow up email. It’s important to keep any follow up concise. It’s a quick thank you, a short recap: not a second interview.
Why Follow Up After a Phone Interview?