When was the last time you said ‘thank you’ and really, truly meant it?

Most of us don’t realize how powerful it is to say thank you. Gratitude is important. Gratitude is revolutionary. But so many people often seem surprised to see how saying thnks can be so powerful.

One might think bringing appreciation, compassion, and gratitude into our professional relationships is unprofessional, but that’s not true. Evidence shows that gratitude creates an environment where people don’t feel like cogs in a machine. They feel valued. They discover a deeper connection to the work they do and to the bonds they form.

The practice of gratitude is gradually pervading the workplace. In a 2011 Harvard Business Review article Secrets of Positive Feedback, Campbell Soup Company’s CEO Douglas R. Conant said he wrote about 30,000 handwritten notes of appreciation to his employees over a period of ten years. This may have seemed like a waste of time to other people, but for him, they were a way to boost productivity and goodwill. He took time to celebrate the accomplishments of every employee. His work is powerful and inspiring.

Making gratitude and the practice of saying ‘thank you’ a fundamental part of the client or employee experience is crucial. It can break the hardest of shells, inspire people to open up and truly connect as human beings, transform our professional relationships, and drive business and success. In fact, gratitude is a valuable emotion that offers an array of functional outcomes.

For many companies, appreciation is the cornerstone of their culture. America’s No. 35 Best Employer of 2017 Southwest Airlines pays attention to special events in its employees’ lives: from marriages to illnesses to graduations. Small gestures like cards, flowers, and thank-you notes go a long way towards changing mindsets and developing authentic relationships.

We’re all living in what Gary Vaynerchuk calls The Thank You Economy. Gratitude needs to be embraced. It’s a powerful force with life-changing effects.

So who can you say thnks to, today?

Written by: Brendan Kamm, CEO at Thnks

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